About the role
Excelstra is a boutique wealth strategy firm serving accredited investors, high-income professionals, and self-made business owners. Our podcast, Your Business, Your Next Level, has built a library of 150+ episodes featuring founders and leaders — and our YouTube channel is where that library lives. We're hiring a part-time YouTube Channel Growth Manager to take full ownership of channel strategy and ongoing management, turning an existing content archive into a growing, discoverable platform that brings a new audience to Excelstra over time. This is a remote, async-first freelance engagement with real room to expand as the channel scales.
What you'll do
- Set and execute channel strategy: publishing cadence, SEO approach, thumbnail system, and Shorts pipeline
- Write titles, descriptions, and tags optimized for discoverability across interview and business content
- Edit 4–8 vertical Shorts per month from long-form episode footage
- Design custom thumbnails and maintain a repeatable, on-brand template system (Canva or equivalent)
- Use YouTube Studio and YouTube Analytics to track performance and make data-informed decisions week to week
- Communicate proactively on progress, flags, and opportunities — no hand-holding required or expected
Who you are
You have a concrete track record of growing a YouTube channel — subscribers, views, or watch time you can speak to directly with numbers. You're fluent in YouTube Studio and Analytics, and you know how to apply that data to real publishing decisions. SEO for video is second nature: you write titles and descriptions that actually move discoverability, not just check a box. You can cut Shorts from long-form content and build thumbnail templates that hold up at scale. You work independently on a recurring async schedule and treat deadlines as non-negotiable.
Nice to have: Experience growing a channel specifically in the interview, business, or thought-leadership category. A habit of spotting emerging YouTube trends early and bringing proactive recommendations rather than waiting to be briefed.
Proficiency in both English and Spanish is required for this role.
Why join
You'll have genuine ownership — not a support role inside a large team. The content library is already substantial; the growth work is what's missing. Excelstra operates with a lean, high-trust model where outcomes matter more than process, and you'll have direct visibility into what's working. As the channel grows, so does the scope of this engagement.